Effective Crisis Communication: Moving From Crisis to OpportunitySAGE Publications, 2017 M12 11 - 240 pages In this fully updated Fourth Edition of Effective Crisis Communication, three of today’s most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis.
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Moving From Crisis to Opportunity Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger. EFFECTIVE CRISIS COMMUNICATION Fourth Edition EFFECTIVE CRISIS COMMUNICATION Moving From Crisis to Opportunity Fourth Edition Front Cover.
... EFFECTIVE CRISIS COMMUNICATION Moving From Crisis to Opportunity Fourth Edition Robert R. Ulmer University of Nevada, Las Vegas Timothy L. Sellnow University of Central Florida Matthew W. Seeger Wayne State University FOR INFORMATION ...
... Effective crisis communication, [2015] | Includes bibliographical references and index. Identifiers: LCCN 2017040901 | ISBN 9781506315737 (pbk. : alk. paper) Subjects: LCSH: Crisis management. | Emergency management. | Communication in ...
... Communication 2. Chapter 2 • Understanding Crisis Communication Theory and Practice 4. PART II • THE LESSONS AND PRACTICAL APPLICATION 1. Chapter 3 • Lessons on Effective Crisis Communication 2. Chapter 4 • Applying the Lessons to ...
... Crisis Communication A Definition of Crisis Communication Surprise Threat Short Response Time Expanding the Traditional Definition of Crisis Disasters, Emergencies, Crisis, and Risk Types of Crises Intentional Crises Unintentional Crises ...
Contents
PART II THE LESSONS AND PRACTICAL APPLICATION | |
Applying the Lessons to Produce Effective Crisis | |
Summary | |
Applying the Lessons for Managing Crisis Uncertainty | |
Summary | |
You Make the Call | |
Applying the Lessons for Developing Effective Crisis Leadership | |
SeaWorlds Response | |
PART III THE OPPORTUNITIES | |
References | |
Index | |
About the Authors | |