Effective Crisis Communication: Moving From Crisis to OpportunitySAGE Publications, 2017 M12 11 - 240 pages In this fully updated Fourth Edition of Effective Crisis Communication, three of today’s most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis.
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From inside the book
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... Freedom Industries and the West Virginia Drinking Water Contamination 136 A Delayed Response 136 Volunteer Voices 138 Summary 139 You Make the Call 139 Example 8.5. United Airlines: Failed Crisis Leadership 141 Summary 144 You Make the ...
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... Freedom Industries, 136–141 Freimuth, Vicki, 83 Fukushima Daiichi accident, 106–109, 171–172 Garment industry, 171 General Motors (GM) bankruptcy, 11, 116 Barra's leadership, 114, 115, 119, 186 defective ignition switches, 42, 94–98 ...
... Freedom Industries, 136–141 Peanut Corporation of America, 125–129 Schwan's Sales Enterprises, 132–136 Seaworld, 145–148 United Airlines, 141–145 Lead in drinking water. See Water supply contamination Lean finely textured beef (LFTB) ...
Contents
PART I THE CONCEPTUAL FOUNDATION | 1 |
CHAPTER 1 DEFINING CRISIS COMMUNICATION | 3 |
CHAPTER 2 UNDERSTANDING CRISIS COMMUNICATION THEORY AND PRACTICE | 17 |
PART II THE LESSONS AND PRACTICAL APPLICATION | 29 |
CHAPTER 3 LESSONS ON EFFECTIVE CRISIS COMMUNICATION | 31 |
CHAPTER 4 APPLYING THE LESSONS TO PRODUCE EFFECTIVE CRISIS COMMUNICATION | 49 |
CHAPTER 5 LESSONS ON MANAGING CRISIS UNCERTAINTY EFFECTIVELY | 73 |
CHAPTER 6 APPLYING THE LESSONS FOR MANAGING CRISIS UNCERTAINTY EFFECTIVELY | 85 |
PART III THE OPPORTUNITIES | 149 |
CHAPTER 9 LEARNING THROUGH FAILURE | 151 |
CHAPTER 10 RISK COMMUNICATION | 159 |
CHAPTER 11 RESPONDING TO THE ETHICAL DEMANDS OF CRISIS | 171 |
CHAPTER 12 FACILITATING RENEWAL THROUGH EFFECTIVE CRISIS COMMUNICATION | 183 |
REFERENCES | 195 |
209 | |
ABOUT THE AUTHORS | 219 |
CHAPTER 7 LESSONS ON EFFECTIVE CRISIS LEADERSHIP | 111 |
CHAPTER 8 APPLYING THE LESSONS FOR DEVELOPING EFFECTIVE CRISIS LEADERSHIP | 125 |