Effective Crisis Communication: Moving From Crisis to OpportunitySAGE Publications, 2017 M12 11 - 240 pages In this fully updated Fourth Edition of Effective Crisis Communication, three of today’s most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis.
|
From inside the book
Results 1-5 of 77
... Seeger. DETAILED CONTENTS Preface Acknowledgments PART I • THE CONCEPTUAL FOUNDATION 1 Chapter 1 • Defining Crisis Communication 3 A Definition of Crisis Communication 5 Surprise 5 Threat 6 Short Response Time 6 Expanding the Traditional ...
... Seeger. Tennessee Valley Authority's Response to an Uncertain Crisis 86 Summary 89 You Make the Call 89 Example 6.2. L'Aquila: A Case of Miscommunication 90 Communicating to the Public About L'Aquila's Immediate Risk 91 The Investigation ...
... Seeger. Contingency Approach to Leadership 118 Transformational Leadership 119 Leadership Virtues 120 Managing Uncertainty, Responding, Resolving, and Learning From Crisis 120 Suggestions for the Leader as Spokesperson 121 Summary 123 ...
Sorry, this page's content is restricted.
Sorry, this page's content is restricted.
Contents
PART I THE CONCEPTUAL FOUNDATION | 1 |
CHAPTER 1 DEFINING CRISIS COMMUNICATION | 3 |
CHAPTER 2 UNDERSTANDING CRISIS COMMUNICATION THEORY AND PRACTICE | 17 |
PART II THE LESSONS AND PRACTICAL APPLICATION | 29 |
CHAPTER 3 LESSONS ON EFFECTIVE CRISIS COMMUNICATION | 31 |
CHAPTER 4 APPLYING THE LESSONS TO PRODUCE EFFECTIVE CRISIS COMMUNICATION | 49 |
CHAPTER 5 LESSONS ON MANAGING CRISIS UNCERTAINTY EFFECTIVELY | 73 |
CHAPTER 6 APPLYING THE LESSONS FOR MANAGING CRISIS UNCERTAINTY EFFECTIVELY | 85 |
PART III THE OPPORTUNITIES | 149 |
CHAPTER 9 LEARNING THROUGH FAILURE | 151 |
CHAPTER 10 RISK COMMUNICATION | 159 |
CHAPTER 11 RESPONDING TO THE ETHICAL DEMANDS OF CRISIS | 171 |
CHAPTER 12 FACILITATING RENEWAL THROUGH EFFECTIVE CRISIS COMMUNICATION | 183 |
REFERENCES | 195 |
209 | |
ABOUT THE AUTHORS | 219 |
CHAPTER 7 LESSONS ON EFFECTIVE CRISIS LEADERSHIP | 111 |
CHAPTER 8 APPLYING THE LESSONS FOR DEVELOPING EFFECTIVE CRISIS LEADERSHIP | 125 |